Servpro

Due to the franchising rules that Servpro has for it’s franchises, I had to work closely with the owners of the Abilene location to create a marketing plan that wouldn’t result in fines from the corporate office. This meant that all digital advertising was off limits and our geographic targeting was very limited. We came up with a plan that included:
• Direct Mail
• Cable Television Advertising
• Phonebook Advertising
• Newspaper Advertising